We’re a small-but-mighty creative studio that deliberately rejects the traditional “agency” model, avoiding endless meetings and red tape in favor of speed, flexibility, and authenticity. If it’s creative, we do it—everything from high-end commercials and branded photography to dynamic social media campaigns, full-scale design, event coverage, and the events themselves.
Drawing on our big-agency roots, we know how to deliver polished, impactful work while staying nimble enough to adapt to what’s hot right now. Think of us as your in-house creative team, minus the overhead. A nimble crew that can handle your every need and be in all your slack channels and marketing meetings.
WE BUILD CULT BRANDS
At the heart of what we do is the belief that great brands are about authentic storytelling and building real community. Not just once, but making it an ongoing narrative.
Is that by turning brands into living stories, we highlight the humanity behind them and build a cult-like following that forward-thinking companies need.
OUR PHILOSOPHY
True partnership means we are in your Slack channels, at your strategy sessions, and experts in your product. You can’t do that at scale, which is why we only work with four brands a year.
Clients we’ve served past and present 🌊
5000+ PIECES OF CONTENT
MADE FOR OVER 100 COMPANIES
Q1 PILOT
This pilot is designed to keep the commitment light while giving you a real chance to see the impact of a clear narrative, a hero film, creator amplification, and a structured social rollout ahead of the Valentine launch. Everything is turnkey on our end, so the lift stays minimal on yours.
Pilot Term: Two months
Investment: $22,500 per month
Total for pilot: $45,000
This structure keeps the pilot cost lean while giving us enough room to produce the work at a standard that reflects well on 2Forks, the mission, and the partners who will eventually be brought in.
At the end of the pilot, we will share results, learnings, creative assets, and a simple recommendation on how to scale Two Forks through the rest of the year. There is no obligation beyond the pilot. The goal is to give you a clean and confident proof of concept that makes the next decision easy.
THE LAUNCH STRATEGY
This strategy is a multi-faceted approach, consisting of
A launch film suitable for the website, investor decks, and general purpose. With 3 shorter versions optimized for social reach.
Promotional assets consisting of images, banner headlines, and captions to be used as paid ads and organic distribution.
One targeted paid ad strategy to reach specific audiences.
Landing page designed with one clear call to action for customers to express interest in ordering from a Two Forks menu.
Influencer collaboration to garner attention and social proof.
Focusing on brand storytelling, targeted promotion, and collaborative efforts. This approach builds momentum, accomplishes the above Q1 goals, and lays the groundwork to make 2Forks a cultural phenomenon in 2026.
2Forks Hero Film
A 90-second hero launch film. Creative storytelling that communicates 2Forks’ story, charitable mission, altruistic goals, future vision, and benefits to partnering restaurants.
This film will be usable at donor gatherings, presentations, restaurant conversations, and on digital platforms.
The efforts will:
Communicate 2Forks’ story with emotional clarity to investors and potential partners.
Solidify 2Fork’s positioning in the restaurant and charitable non-profit space as a meaningful movement.
Deliverables:
One 90s hero film.
Three cutdowns optimized for socials.
One 5s
One 15s
One 30s
Promotional Asset Pack
Eye-catching and highly effective assets to be used for paid and organic distribution that specifically target restaurant owners and customers.
These efforts:
Fulfill asset needs to promote the launch.
Deliverables:
Three static images
Three short text captions
One banner headline
Interest Capture Page
A landing page design with one clear call to action: for customers to express interest in ordering from a Two Forks menu.
This is the core signal that demonstrates appetite to restaurant partners.
The efforts will:
Provide a space for direct interested customers to interact with 2Forks.
Gather trackable data to present as proof of interest to restaurants and donors.
Collect emails, phone numbers, and signups that can be used to reach more potential customers.
Deliverables:
One landing page
Paid Distribution Strategy
A highly targeted and creative delivery strategy. Specifically set up to reach a narrow audience of people who are very likely to convert and sign up to eat a 2Forks meal.
These efforts:
Provide the launch with a strong initial push.
Invite early success to be used to prove the concept.
Deliverables:
One Meta and Instagram paid ad spend strategy
Influencer Collaboration
Collaborations with trusted content creator (@thisguycooks) in the food/dining space. They will promote the launch and encourage their viewers to dine at partnered restaurants and order 2Forks’ menu items.
The efforts will:
Garner positive attention and establish a level of trust by borrowing credibility from collaborators.
This establishes early cultural touchpoints and audience appetite
Serves as the proof of public interest and a tool for restaurant recruitment.
Deliverables:
A single recipe video featuring Ross (@thisguycooks) referencing 2Forks in a natural way.
PILOT SUCCESS
We define success as achieving meaningful results. Our goals to hit by the end of this pilot are
Emotionally validating the movement through the hero film receiving visible engagement and positive sentiment.
Proving that customers have the appetite to participate by getting 20 customers to order a 2Forks menu item at a partnered restaurant.
Validating the concept and making it easier to partner with restaurants.
SAMPLE TIMELINE (FLEXIBLE)
This is what the 2 months (8 weeks) of our pilot together can look like, broken down into clear stages:
Week 1—Concept, creative development, hero film script, references, tone lock.
Week 2—Hero film preproduction: Casting, locations, shot list, and scheduling.
Week 3—Hero film production: One to two days of shooting. Creator collab coordination
Week 4—Hero film edit: Music selection and first cut.
Week 5—Address hero film feedback and create cutdowns.
Week 6—Creator collab goes live. The Hero film goes live.
Week 7—Promotional asset pack delivered and distribution strategy outlined. The interest page goes live.
Week 8—Pilot concludes. A light recap and forward strategy delivered.
Total 2-month pilot price: $45,000
SCALING IN 2026
The pilot is designed to produce three signals:
Emotional validation: People respond to the movement.
Appetite validation: Real customers express real interest.
Partner validation: Restaurants respond positively with even one early adopter.
When the entire movement has been launched and the concept has been validated, it’s time to start scaling. Scaling efforts require a larger-scale strategy with ongoing creative direction.
Monthly chef documentary testimonials
Ongoing library of fresh evergreen content
2Forks food photography
Event photo and video
Restaurant partner content
Original storytelling for paid media, PR, and social that reinforce the mission
Ongoing mission storytelling
Restaurant spotlights
Partner spotlights
Charity DIL
UGC restaurant reviews
Resy partnership incentives
Priority reservations for commited 2Forks diners
Pre-launch restaurants reservations
Promotional materials
Scaling the creator amplification program
1 new creator joins the program per month
5 videos per creator
Culinary experiences
Exclusive dinners
Community food festivals
Food donations
MINI-CASE STUDIES
A few case studies that show how we’ve done this before. Lean, fast, and effective.
MATFER BOURGEAT
We’ve had a long partnership with Matfer Bourgeat, a premium French cookware company that outfits the highest-end kitchens and homes.
Our work with them has included high-quality product commercials, all-purpose photography, and restaurant documentaries, as well as product use tutorials.
Dr. KellyAnn Bone Broth
We serviced Dr. KellyAnn with a suite of 30+ videos to serve as both social media and paid ads.
By keeping our crew tight, prepared, and flexible, we were able to do what we do best: turn tight timelines and big deliverable counts into quality content that performs.
UNAGI SCOOTERS
We handled all of Unagi’s creative needs for over four years. Our approach was twofold: we leaned into the fun, aspirational feeling of riding an electric scooter, and we told FOMO-driven stories featuring the kinds of people Unagi riders look up to.
When we stepped in, the company had already seen success with digital ads, but they had no TikTok presence, and their Instagram was bloated with fake followers and paid likes. Our content strategy helped reset the brand’s presence and bring them back to center.
WE DO ALL THINGS CREATIVE
A look at how we can expand capabilities over time. Longer-form edits, campaign launches, or full-service brand production.
HIGH END COMMERCIALS
DOCUMENTARIES
EVENT COVERAGE
PAID AND ORGANIC SOCIALS
PHOTOGRAPHY
BRAND CREATIVE DESIGN
WHO YOU’LL BE SEEING 🏝️
Our motto is simple: Hire genuinely happy people who are passionate about delivering their best, and they’ll make it look effortless. Our multi-talented team of creatives, producers, and editors offers the power to transform production challenges into certified freshness in all aspects of production.
Dan Benhamo
Director, Editor-In-Chief
Roni Panousian
Sr. Art Director,
Photographer, Editor
Fran Ervin
Executive Producer
Office Dogs
HR Consultation
Talk to Dan: Dan@thebeachhouse.la