We’re a small-but-mighty creative studio that deliberately rejects the traditional “agency” model, avoiding endless meetings and red tape in favor of speed, flexibility, and authenticity. If it’s creative, we do it—everything from high-end commercials and branded photography to dynamic social media campaigns, full-scale design, event coverage, and the events themselves.
Drawing on our big-agency roots, we know how to deliver polished, impactful work while staying nimble enough to adapt to what’s hot right now. Think of us as your in-house creative team, minus the overhead. A nimble crew that can handle your every need and be in all your slack channels and marketing meetings.
OUR PHILOSPHY: BRANDING VS ADS
Branding gets you far better returns on advertising than anything else. It just takes longer. Think about the direct response world as your paycheck. You write a check in to Meta, you get money out. And the moment you stop spending that money, you stop making it.
Branding is your long term investment. It's like your IRA or the stock market. In the beginning, you're investing money, but it's not really compounding yet. The thing is, if you keep showing up, branding becomes this monster that you could never spend enough marketing dollars to match. It just takes time, and that is where most folks drop the ball. I can not express how unbelievably valuable this is.
RULE OF THUMB FOR THC ADS
There are certain guidelines about THC on social media and ads with the main one being: unable to explicitly display any marijuana or mention it by name.
However there are few ways to get around it; our favorite is to be creative and rely on implying the nature of the product by leaning into the culture.
A good example of this is a project we worked on called, Break Up With Your Dealer for Flower Co.
While the importance and value of running creative and successful THC ads for your business is unquestionable. Creating organic social content for your brand will yield far larger returns in the long term, especially in the THC market, because it allows for more leeway in creative and less censorship. Leading to a more engaged, easier to access, and loyal following.
PAID AND ORGANIC SOCIALS
UNAGI SCOOTERS
We handled all of Unagi’s creative needs for over four years. When it came to social, our approach was twofold: we leaned into the fun, aspirational feeling of riding an electric scooter, and we told FOMO-driven stories featuring the kinds of people Unagi riders look up to.
When we stepped in, the company had already seen success with digital ads, but they had no TikTok presence, and their Instagram was bloated with fake followers and paid likes. Our content strategy helped reset the brand’s presence and bring them back to center.
FIRST VIRAL HIT
Unagi saw steady traction early on, but the first real viral moment came about six months in—with a video where we tied 1,000 helium balloons to a scooter. At the time, weather balloon stunts were blowing up across social, and while this wasn’t a direct trend-jack, it was a timely reaction to the culture online.
It hit because it was fun, visual, and totally unexpected—but still grounded in the product. That mix of playfulness and relevance became a blueprint for future content.
Dr. KellyAnn Bone Broth
We recently serviced Dr. KellyAnn with a suite of 30+ videos to serve as both social media and paid ads.
By keeping our crew tight, prepared and flexible; we were able to do what we do best: turn tight timelines and big deliverable counts into quality content that performs.
With Adobe, we took a different approach. Instead of building a brand from the ground up, we worked within their existing ecosystem to create content that felt native to social platforms but elevated by design.
We focused on creator-led tutorials—featuring people with platforms of their own—and edited those videos to feel like UGC: relatable, casual, and real, while still sharp, timely, and brand-aligned. We made multiple versions of each concept to test performance and learn fast. In some cases, we stepped in ourselves, creating low-stakes, relatable content as actual video makers talking to other video makers.
ADOBE
WE DO ALL THINGS CREATIVE
HIGH END COMMERCIALS
EVENT COVERAGE
Product and Lifestyle Photography
Brand Creative
WHO YOU’LL BE SEEING 🏝️
Our motto is simple: Hire genuinely happy people who are passionate about delivering their best, and they’ll make it look effortless. Our multi-talented team of creatives, producers, and editors offer the power to transform production challenges into certified freshness in all aspects of production.
Dan Benhamo
Director, Editor-In-Chief
Roni Panousian
Sr. Art Director,
Photographer, Editor
Fran Ervin
Executive Producer
Office Dogs
HR Consultation
Next Steps?
Let's Make Waves Together
Once we sign off on a curated content package that makes sense for your needs, budget, and brand, we hit the ground running immediately.
As experts in your market, we research and develop a strategy, shoot, edit, and deliver finished content within 30 days of signing.
Ready to evolve to a content-first lifestyle brand? Join us and leave your mark with The Beach House.
Talk to Dan: Dan@thebeachhouse.la